Dubai buy now pay later platform Spotii launches on Microsoft AppSource

Dubai-based buy now pay later platform Spotii has launched on Microsoft AppSource, an app store and marketplace for businesses using different Microsoft products and solutions.

Spotii’s platform enables fashion, beauty, and lifestyle retailers to offer flexible payment options to their customers, enabling them to pay in four equal installments for purchases. The startup had launched its platform in the United Arab Emirates in May earlier this year and had raised seven-figure seed investment two months later.

The partnership will enable Spotii to use Microsoft AppSource as a medium to sell its buy now pay later services to hundreds of thousands of retailers using different products and solutions of the global technology company. As its partner, it can collaborate directly with the sales and marketing teams to sell its solutions to Microsoft’s business customers in the United Arab Emirates, Saudi Arabia, and beyond.

Spotii in a statement claimed that it is the first buy now pay later platform in the region to partner with a global enterprise technology firm such as Microsoft.

Anuscha Iqbal, founder and CEO of Spotii, said, “Microsoft has been a key partner to our successful launch during unprecedented circumstances. Our relationship with Microsoft is crucial to continually advance the innovation that makes our payment platform unique and enables our community of merchant partners to better engage their customers.”

Toby Bowers, General Manager, Business Applications Group, Microsoft Corp., said, “We’re happy to welcome Spotii to Microsoft AppSource, which gives our customers access to the best solutions available from our extensive partner ecosystem. Microsoft AppSource offers partner solutions such as Spotii to help customers meet their needs faster.”

Roberto Croci, Managing Director, Microsoft for Startups MEA, said, “We are proud of the milestone that Spotii has achieved by publishing their solution on Microsoft AppSource to become an enterprise-ready partner solution. The value of the Microsoft for Startups program is in enabling Spotii to accelerate their business growth with our co-selling, co-marketing and go-to-market services and unlock access to markets at scale.”