Karachi-based SaaS startup Social Champ has raised $100,000 from Oman Technology Fund’s Wadi Accelerator. Social Champ received the investment after being selected for Wadi’s accelerator program that took place in London and Muscat.
Founded by Sameer Khan, Zohaib Shakir, and Shakir Ghani, Social Champ is a social media scheduling tool for marketers, influencers, businesses that enables them to schedule their content for different social media pages and accounts including Facebook, Twitter, LinkedIn, Instagram, and Pinterest ahead of time.
The startup like other similar tools is using a freemium subscription model with the price of paid subscriptions starting at $10 a month and going up to $199 a month. The free account allows users to add two social media pages/accounts and schedule up to 15 posts at a time. Buffer, a similar service that is widely popular charges users $15 a month for their basic paid subscription that supports 8 social media accounts and 100 posts. Social Champ’s $10-plan allows users to add up to 15 social media pages/accounts and schedule up to 300 posts.
With its paid plans, Social Champ also offers options to recycle the existing content, auto-posting using RSS feeds, and bulk uploading of social media posts.
Sameer Khan, the co-founder and CEO, speaking to MENAbytes said that Social Champ has helped its users publish over 40 million posts on social media through social champ to date. According to its website, Social Champ currently has over 6,000 users. It’s not clear how many of these are paying subscribers.
He also added that the startup is planning to enter MENA by launching an Arabic version in the next few weeks with an aim to go after customers in UAE & Saudi first, “We have plans to have our customer support in MENA with the development team in Pakistan,” added Sameer.
The startup plan to use this investment on its expansion and marketing efforts.