Investments

Turkey’s FineDine raises $600,000 to help restaurants digitize their menus

Istanbul-based digital ordering and restaurant management platform FineDine has raised $600,000 in fresh funds, it announced in a statement today. The investment came from 500 Istanbul (500 Startups’ Turkey Fund), Istanbul-based TechOne VC & Twozero VC, Kuwait’s Savour, and angel investors including Hande Enes, Cenk Serdar, and Lovrenc Kessler. The Turkish startup has previously also raised money from 500 Startups (San Francisco) as part of its global accelerator program and 500 Falcons (500 Startups MENA).

Founded in 2015 by Duygu Kutluoglu Kilic and Adil Burak Kilic, FineDine is a SaaS platform that helps restaurants digitize their menus, enabling the diners and other customers to place their orders themselves using the tablets provided by restaurants and also make payment using different payment options, including online payment, cash, or credit card (at the table).

FineDine’s solution also allows restaurants to have their customers place orders using their mobile phones. The customers can scan the QR codes placed on the table to open the menu on their phones to order the food. In addition to digitizing menus for diners, FineDine enables the restaurants to create their digital menu for pick-up and delivery customers as well, that can be shared over Whatsapp, Instagram, different other social media channels and the website of the restaurant through a link.

The software, according to the statement, comes with AI-powered analytics that help the restaurant managers make ‘smart’ business decisions.

FineDine’s pricing, according to its website, starts from $72 a month. The restaurants looking for POS and kitchen printer integrations have to request a custom price quote. The startup that was launched in 2016 claims to serve over 1,200 customers across 64 countries including the leading hospitality chains like Hilton, Sofitel, and Raffles Hotels.

Duygu Kutluoglu, the co-founder and CEO of FineDine, in a statement, explaining that restaurants are one of the worst-hit businesses by Covid-19, said, “The change of regulations and consumer demand is forcing restaurants to digitize their operations rapidly, and FineDine products fit perfectly with restaurants’ new requirements.”

FineDine plans to use the investment to continue developing its AI module and further grow in the markets they operate.

Zubair Naeem Paracha

Zubair Naeem Paracha

Founder at MENAbytes
A tech and startup enthusiast based in Lahore, Pakistan. Zubair apart from leading MENAbytes is also building Qraar, a career discovery and development platform for millennials in MENA. He can be reached on Linkedin, Twitter or zubair [at] menabytes [dot] com.
Zubair Naeem Paracha
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